5 of the Best Content Curation Tools for Social Media Managers

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. They’ll work long hours into the night, dragging content, kicking and screaming, into existence. But it doesn’t have to be so hard. Content curation tools can help.



This comprehensive guide examines the top contenders for content curation software. Each tool offers something different.



From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy.








Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.






What are content curation tools?





Content curation is when you source and post content from other brands and creators. Content curation tools make it easy for you to do just that.



Curating content is a great way to buff out your calendar without the extra work of creating it. Plus, you can align yourself with brands you admire or your audience loves by sharing their posts.



There are a few easy ways you can try your hand at content curation:




* Share an article by industry thought leaders with your own thoughts on it.


* Simply repost someone’s content on your Story.


* If you’re tagged in any user-generated content (UGC), use it to your advantage and repost it (with credit, of course).







Want to learn more about the what, how, and why of content curation? This guide on content curation will teach you everything you need to know.











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5 content curation tools for social media





1. Hootsuite





Hootsuite’s like the Swiss army knife of content.



Need to create and schedule all of your social posts in one place? Hootsuite can help.



Want to share custom performance reports with your leadership team? Hootsuite makes that easy.



Trying to speed up content curation? You guessed it — Hootsuite has a few tools for that, too.



Streams





Hootsuite Streams are (essentially) feeds that show content from connected accounts. You can use them for content curation through social listening.



Set up a Stream monitoring keywords related to you or your industry. Then, repost the relevant content that gets caught in your digital net.



OwlyWriter AI





Already curated your posts, but need a little help adding your take?



You can use OwlyWriter, a built-in AI tool, to write captions for your curated posts. Save your time and mental capacity for deciding which piece of content to repost!











Craft perfect posts in seconds


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