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Halloween Social Media Posts: 49 REAL Examples

Spooky season is upon us, which means social media managers are practicing a time-honored Halloween tradition: asking themselves once a day, “How many Hocus Pocus memes are too many Hocus Pocus memes?”


The pressure to create and provide on-theme content in October is high for many content creators and brands. Take inspiration from these IRL Halloween social media posts and consider using the Hootsuite dashboard to schedule them all right now to get your followers in that spooky-kooky spirit.


That’ll free up time for you to spend October for its most noble purpose: scouring the web for the most hilarious (but still sexy, obviously) topical costume to wear to this year’s Halloween party.









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49 Halloween social media posts for inspiration




Halloween social media posts for business





Tapatio Hot Sauce















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A post shared by Tapatío's Official Page (@tapatiohotsauce)







Give your logo a makeover.


Discovery







Share your expertise! However tangentially your Fun Facts are related to Halloween, tap into the conversation. The Discovery Network took advantage of vampire season to chime in about what they know best: bats.


Drip















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A post shared by Drip by RapTV (@drip)







If you’ve launched some seasonal products, now’s the time to show ‘em off!


Jack in the Box















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A post shared by Jack in the Box (@jackinthebox)







…and if you have products that aren’t Halloween-themed, this is your chance to get those goods in the spirit. A tiny witch hat can transform a Frappuccino into a Haunt-a-cino in seconds.


RUNAWAY















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A post shared by RUNAWAY (@runawaythelabel)







You could repost a joke you saw on Twitter, or you could rebrand a classic Halloween gag with your own colors, fonts, and watermark. Your grid will stay looking slick, and maybe you’ll even get a few shares in the process.


Beagle Freedom Project







Make some Halloween e-cards! Sure, this might not be a digital product that all generations will use, but those who do will be delighted to send something to the grandkids.


Virginia DMV







Show off that you’re a good samaritan by sharing Halloween safety tips. Design it beautifully (maybe using these graphic design tips?) and brand it clearly. It’s the sort of useful info that people love to reshare — it may as well come from you!


Brooklinen







Here’s a quick Halloween content hack: just use some ghost emojis and BOOM, it’s a Halloween post!


@tatoo_paine















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A post shared by Luke Paine (@tattoo_paine)







For bold brands: team up with a local artist for some custom, Halloween-ified tattoo designs!


Dior





An erudite conversation between Pietro Ruffo and Maria Grazia Chiuri gives rise to the bewitching 'Constellation' collection
https://t.co/npUUv17ui1 best complemented by brooding ceramic pumpkins by Jean Roger for an enchanting #DiorMaison Halloween Table.


— Dior (@Dior) October 25, 2021





Dior proves there’s nothing that can’t be Halloween-ified with the right props. Throw a few pumpkins and candles into your photo shoot, and you’re good to go.


Boom Pro Wrestling















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A post shared by BOOM! PRO WRESTLING (@boom_pro_wrestling)







Pick a trending, spooky song to accompany your Halloween post.


Glad You’re Here Co















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A post shared by julie | self love & mental health art (@gladyourehereco)







Work with an illustrator to create a typographic holiday greeting (and maybe even offer a downloadable phone or desktop wallpaper to go with it).


Interactive Halloween social media posts





Playlists by Campbell















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A post shared by ✰ campbell ✰ (@playlistsbycampbell)







Got some ghoulishly good music recommendations? Share a Halloween playlist (but legally, the Ghostbusters’ theme needs to be on it).


Solid Starts















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A post shared by Solid Starts (@solidstarts)







It’s costume contest season! Get your followers into the spirit by prompting a competition of your own… and as the entries come rolling in, you’ll be all set with user-generated content to repost all month long. (A reward sweeter than candy.)


99.1 KGGI







Get the conversation (or fierce debate) going with a prompt sure to divide a nation: what candy is the best?


See’s Candies















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A post shared by See's Candies (@seescandies)







Or better yet, make the candy showdown into a bracket. October Madness is here!


Book Fever















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A post shared by Stephanie (@bookfever)







Share your October reading list (the scarier the better, obviously).


Printfresh















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A post shared by Printfresh (@printfresh)







Everyone loves to feel seen. A personality rubric or “Tag Yourself!” prompt will inspire plenty of “it me” feelings.


Domino’s





okay fiinneee. tell me what ur gonna be for Halloween and maybe I’ll treat you in ur DMs with some free pizza.


— Domino's Pizza (@dominos) October 28, 2022





Bait your followers into interacting with you with the vague promise of a prize.


Wendys





Need a set of eyes on those costumes before Halloween? Reply to this tweet with a pic and we’ll let you know what we think.


— Wendy’s (@Wendys) October 29, 2020





Or better yet… ROAST THEM.


Disney















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A post shared by Disney (@disney)







Run a Halloween-themed quiz using an Instagram carousel!


Moonlight and Mindfulness















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A post shared by Nikki Rutledge Owner of Moonlight & Mindfulness (@moonlightandmindfulness)







Create your own version of a Halloween bucket list.


Spooky Shake Studios















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A post shared by Spooky Shake Studios (@spookyshakeofficial)







Host a drawing challenge, a la Inktober, with prompts for every day of the month. Share the best user submissions to keep that content flowing for weeks and weeks.


Indigo







Take a poll!


Walmart







Team up with a creator for a festive livestream.


Funny Halloween social media posts





Douglas Tait/The Creature Man







Put a creepy costume in a mundane setting, and you’ve got instant comedy gold. Shoot a quick Reel of a slasher happily shopping in your store to promote your boutique. Run a therapy service? Maybe Frankenstein is now going for a happy walk in the park thanks to your treatments. We’re laughing already.


Unscripted App















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A post shared by Unscripted App For Photographers (@unscriptedposingapp)







A pumpkin head photo shoot is totally appropriate for any type of brand. You’re a mechanic? Pumpkin head photo shoot in a car. You run social for a public library? Get those pumpkin heads into the stacks.


@Goodboyrocky1



@goodboyrocky1


#paralyzeddog #rescuedog #disableddog #specialneedsdog #frenchbulldog #dogsoftiktok #halloweendogcostume #minions #fyp #fypã‚·


♬ original sound – goodboyrocky1






Pets in costumes are a winning social idea year ‘round, but the options at Halloween are limitless. You could even make a whole seasonal series out of your furry mascot’s quest for the perfect look (“Help Hank the Dog Win the Office Halloween Contest!”), with followers voting on their fave costume.


@lorena.pyp



@lorena.pyp


#fantasmas #costume #ghost #ghosttrend #halloween #2023 #amistad #friends #divertido #hallowentrend #ghostcostume #bolivia #halloweenvibes


♬ Oh Klahoma – Jack Stauber






Okay, this is basically the pumpkin-head idea but with ghost sheets, but we stand by it. Go scare up a little trouble in your neighborhood and document all the action on a TikTok or Reel.


@booplethesnoot















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A post shared by Shelby Susnick & Russell (@booplethesnoot)







Make your own Spirit Halloween costume.


Angie Schramm















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A post shared by Angie Schramm | Reels | Humor | Relatable (@angie.schramm)







Reshare a favorite (on brand!) Tweet.


Casper







Go ghost-hunting.


Festive Halloween social media posts





Emma Farrell MUA















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A post shared by Emma Farrell MUA (@emmafarrellmakeup)







Whether you run a makeup brand or just have access to some eyeliner, a dramatic, spooky-season makeup look will stop your followers mid-scroll.


AccuWeather







Celebrate your neighborhood with a post documenting great decor and terrifying front lawns of homes or businesses in your area.


Hyperreal Film Club



@hyperrealfilmclub


10 best cozy witch movies for your Halloween viewing this month! Let me know what I missed #halloween #witches #halloweentown #fypã‚· #cozy @Kimberly J. Brown


♬ original sound – Hyperreal Film Club






Anyone can post a Best Halloween Movies list, but can you post a super-specific selection of recommendations? This TikTok user suggested the Best Witch Movies, but maybe you can put a brand-related spin on things… The Best Halloween Movies For New Parents? The Scariest Movies Featuring Dentists?


@halloweenhorrorguy















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A post shared by Matt (@halloweenhorrorguy)







Nostalgia is big. Dig into the depths of pop culture and share vintage Halloween commercials.


J. J. McCullough







Explain a local or personal Halloween tradition — it can be educational and interesting to people who share the experience or who have never heard of it alike.


Ryan D. Anderson















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A post shared by Ryan D. Anderson (@itsryandanderson)







What if your feed was just all ghost content all month? Just spitballin’ here.


@madison.heinzen207



@madison.heinzen207


#foryou #encanto #theconjuringhouse #familymadrigal #haunted #ghost #trending


♬ original sound – billyrckwell – biLLy






Reenact a scene from a beloved Halloween movie in your office, store or workshop.


@moonlyhoroscopes















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A post shared by moonlyhoroscopes ˚◌༘♡⋆˚☾ (@moonlyhoroscopes)







The internet loves a zodiac moment.


Winners















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A post shared by WINNERS (@winners)







Go on a Halloween-themed shopping spree… whether in your own shop, or at a quirky thrift store, and wow your followers with the spookiest haul of them all.


Bosley’s Pet Store





Will your pet be cute, spooky, or silly? No matter what their unique personality is, we have the perfect costume for them. Try the new Bailey & Bella Celebrates line today!


Read pet costume trends & tips:
https://t.co/2TzH9TedkS pic.twitter.com/FiUUcvHyLO


— Bosley's by Pet Valu (@bosleyspetstore) October 4, 2023





Throw to a blog post or article that goes deeper into an important topic… like pet costume trends. It’s Halloween Thought Leadership and it’s time for you to be a Halloween Thought Leader.


Sephora















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A post shared by Sephora (@sephora)







Share your Halloween-ie to-do list.


Aiesha Beasley















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A post shared by Aiesha Beasley (@aieshabeasley)







What are your city’s best pumpkin patches, haunted houses or spookiest photo ops? Share your top picks with your audience to prove your dominance as the Halloween Expert.


How-to Halloween social media posts





@susangorz



@susangorz


Antwoorden op @Isabellegush Halloween costume ideas Part 37 #halloween #halloweenlook #halloween2023 #halloweencostumeideas #halloweencostumes #outfitideas #outfitinspo #meninblack


♬ original sound – lexie!






Costume tutorials are a dime a dozen on social this time of year, but you can always put a branded spin on things with a hyper-specific guide to a costume related to your business. For instance, show your followers how to dress up like your company mascot, or one of your products or your company founder. (If Facebook released a Reel about a DIY Mark Zuckerberg costume, we’re telling you: that would go viral in a heartbeat.)


Fitwaffle







Show your followers how to make your fave Halloween treats with a video post.


Problem Solved







Pumpkin carving hacks will make gourd-gouging season a breeze.


Emily Rogs






 










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A post shared by Emily Rogs (@emilyrogs)







Besides what they should be buying, what can you followers be doing this time of year? Inspire a little activity by sharing something fun from your own repertoire.


Grandin Road















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A post shared by Grandin Road (@grandinroad)







Got some decor and craft expertise? Whip up a little tutorial to show ‘em how it’s done.


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The post Halloween Social Media Posts: 49 REAL Examples appeared first on Social Media Marketing & Management Dashboard.


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